HOGHarley-Davidson, Inc.
What is the market doing?
No clear lean: in an uptrend and insiders cluster-buying, but a crowded short (+17% of shares).
In an uptrend, above its rising 50- and 200-day averages. Price is +17% vs its 200-day average.
Multiple insiders bought with their own money, the strongest form of the signal (the 90 days ending Oct 8, 2026).
A crowded short, settled Sep 15, 2026, more than a week of normal trading to cover, a crowded exit.
Against the whole market›
Percentile against every name Ryufin tracks. Higher is better; the tick marks the middle of the market. Context, not one of the checks above.
Where this answer is blind. Insider selling is often routine (taxes, diversification); only cluster buying is a strong tell.
How HOG is trading
Harley-Davidson, Inc. is −2.5% over the past year while the S&P 500 is +18%: 21 points behind the market.
1-year return · S&P 500 +18%
- vs 200-day average
- +17%
vs 200-day average · a clear uptrend
- RSI (14)
- 56
RSI (14) · neutral
- Below its 52-week high
- 5.5%
Below its 52-week high
Details›
- Last close2026-10-09
- $26.89
- 1 monthS&P 500 +2.7%
- −0.30%
- 1 yearS&P 500 +18%
- −2.5%
- 5 yearsS&P 500 +88%
- −21%
- vs 50-day average$26.63
- +0.98%
- 52-week high
- $28.46
- 52-week low
- $17.06
- Annualised volatility
- 41%
- Insider buying, net, 6 monthsForms 3/4/5 to 2026-10-08
- $1.4M
| Year | Return |
|---|---|
| 2026 (year to date) | +34% |
| 2025 | −30% |
| 2024 | −17% |
| 2023 | −9.8% |
| 2022 | +12% |
| 2021 | +4.3% |
| 2020 | +0.19% |
| 2019 | +14% |
| 2018 | −31% |
| 2017 | −10% |
| Month | Years | Positive | Average |
|---|---|---|---|
| Jan | 10 | 3 of 10 | −2.3% |
| Feb | 10 | 4 of 10 | −0.35% |
| Mar | 10 | 4 of 10 | −1.7% |
| Apr | 10 | 4 of 10 | +0.60% |
| May | 10 | 5 of 10 | −2.4% |
| Jun | 10 | 6 of 10 | +2.3% |
| Jul | 11 | 7 of 11 | +4.4% |
| Aug | 11 | 4 of 11 | +0.81% |
| Sep | 11 | 5 of 11 | −1.4% |
| Oct | 11 | 5 of 11 | +2.5% |
| Nov | 10 | 8 of 10 | +5.7% |
| Dec | 10 | 4 of 10 | −3.6% |
End-of-day closes from IEX; the S&P 500 comparison uses SPY over the same window. Prices are a reference point, not a basis for trading decisions.