PEPPepsiCo
What is the market doing?
No clear lean: nothing decisive, though in a downtrend (−14% vs 200-day).
In a downtrend, below its 50- and 200-day averages. Price is −14% vs its 200-day average.
Insiders were net sellers over the 90 days ending Oct 8, 2026; selling is often routine (taxes, diversification).
Lightly shorted, settled Sep 15, 2026, about a week of normal trading to cover. Up 22% since the previous count, down from 2.3% of shares outstanding three months ago.
Against the whole market›
Percentile against every name Ryufin tracks. Higher is better; the tick marks the middle of the market. Context, not one of the checks above.
Where this answer is blind. Insider selling is often routine (taxes, diversification); only cluster buying is a strong tell.
How PEP is trading
PepsiCo is −7.8% over the past year while the S&P 500 is +18%: 26 points behind the market.
1-year return · S&P 500 +18%
- vs 200-day average
- −14%
vs 200-day average · a clear downtrend
- RSI (14)
- 40
RSI (14) · neutral
- Below its 52-week high
- 25%
Below its 52-week high
Details›
- Last close2026-10-09
- $126.01
- 1 monthS&P 500 +2.7%
- −7.8%
- 1 yearS&P 500 +18%
- −7.8%
- 5 yearsS&P 500 +88%
- −5.9%
- vs 50-day average$135.60
- −7.1%
- 52-week high
- $167.22
- 52-week low
- $123.63
- Annualised volatility
- 21%
- Insider buying, net, 6 monthsForms 3/4/5 to 2026-10-08
- −$405K
| Year | Return |
|---|---|
| 2026 (year to date) | −10% |
| 2025 | −1.8% |
| 2024 | −7.6% |
| 2023 | −3.3% |
| 2022 | +6.8% |
| 2021 | +21% |
| 2020 | +12% |
| 2019 | +27% |
| 2018 | −4.8% |
| 2017 | +18% |
| Month | Years | Positive | Average |
|---|---|---|---|
| Jan | 10 | 4 of 10 | −0.26% |
| Feb | 10 | 5 of 10 | −0.44% |
| Mar | 10 | 7 of 10 | +1.6% |
| Apr | 10 | 8 of 10 | +1.1% |
| May | 10 | 3 of 10 | −1.4% |
| Jun | 10 | 7 of 10 | +1.3% |
| Jul | 11 | 10 of 11 | +3.0% |
| Aug | 11 | 4 of 11 | +0.41% |
| Sep | 11 | 3 of 11 | −2.6% |
| Oct | 11 | 5 of 11 | +0.94% |
| Nov | 10 | 6 of 10 | +2.1% |
| Dec | 10 | 6 of 10 | +0.33% |
End-of-day closes from IEX; the S&P 500 comparison uses SPY over the same window. Prices are a reference point, not a basis for trading decisions.
Beverages, Non-Alcoholic
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