PRMBPrimo Brands Corporation

$19.28-13% 1Y

Is the price fair?

Fair

Neither cheap nor expensive: nothing decisive, though rich vs its sector.

1 to watch, 2 without data
What the price assumes~+8% a year

Priced for ~8% a year FCF growth. Moderate growth expectations are priced in.

Vs sector (EV/EBIT)28.7×

Sector median 16.6× across 78 covered peers. EV/EBIT counts debt as part of the price, so a cash-rich and a borrowed company can be compared on the same footing.

All from derived, as of Jun 30, 2026.

Against the whole market›

Percentile against every name Ryufin tracks. Higher is better; the tick marks the middle of the market. Context, not one of the checks above.

P/E (valuation)bottom 8% of the market
FCF yieldmiddle of the market

Where this answer is blind. The growth-implied estimate assumes a fixed discount rate; capital-heavy sectors look structurally rich on it.

What PRMB's price assumes

Primo Brands Corporation trades at 71.4× earnings against 29.9× for the median Beverages - Non-Alcoholic name, more expensive than its own group.

71.4

Trailing P/E · Beverages - Non-Alcoholic median 29.9 · 2.39× the median: the market pays up for this one

Price / sales
1.34

Price / sales · today's price, trailing year to Jun 30, 2026

Free cash flow yield
4.0%

Free cash flow yield · Beverages - Non-Alcoholic median 4.7%

Growth the price implies
+8.5%

Growth the price implies · What free cash flow would have to do every year for a decade to justify today's price, discounted at 9.0%.

Details›
Price / booktoday's price, trailing year to Jun 30, 2026
3.04
EV / EBITtoday's price, trailing year to Jun 30, 2026
28.7
EV / salestoday's price, trailing year to Jun 30, 2026
2.05
Consumer Defensive median P/E142 names
20.2
Beverages - Non-Alcoholic median P/E12 names
29.9
Free cash flow, trailing twelve months
$367M
Market capitalisation
$9.06B

Multiples from SEC filings and end-of-day closes; implied growth from a reverse discounted cash flow. Group medians across the names Ryufin tracks.