GOOGLAlphabet Inc.

$351.62+40% 1Y

Is the price fair?

Fair

The yardsticks disagree: cheap against its own 5-year P/E range (5th percentile) but the cash-flow math implies demanding growth. Treat as fair, not cheap.

1 good, 2 to watch
What the price assumes~+26% a year

Priced for ~26% a year FCF growth. The price demands more than its three-year revenue growth of 15% a year, priced for acceleration.

Vs its own P/E rangecheapest in 39 quartersderived

Cheap vs its own history: P/E 17.7 vs a 25.6 median over 39 quarters (−31% vs median).

Vs sector (EV/EBIT)31.9×

Sector median 16.8× across 43 covered peers. EV/EBIT counts debt as part of the price, so a cash-rich and a borrowed company can be compared on the same footing.

Unless marked, from derived, as of Jun 30, 2026.

Against the whole market›

Percentile against every name Ryufin tracks. Higher is better; the tick marks the middle of the market. Context, not one of the checks above.

P/E (valuation)middle of the market
FCF yieldbottom 6% of the market

Where this answer is blind. The growth-implied estimate assumes a fixed discount rate; capital-heavy sectors look structurally rich on it.

What GOOGL's price assumes

Alphabet Inc. trades at 17.7× earnings against 13.4× for the median Internet Content & Information name, more expensive than its own group.

17.7

Trailing P/E · Internet Content & Information median 13.4 · 1.32× the median: the market pays up for this one

Price / sales
10.9

Price / sales · today's price, trailing year to Jun 30, 2026

Free cash flow yield
1.1%

Free cash flow yield · Internet Content & Information median 10%

Growth the price implies
+26%

Growth the price implies · The price pays for +26% free cash flow growth a year for a decade; the business has delivered −9.2% a year over the last three.

Details›
Price / booktoday's price, trailing year to Jun 30, 2026
7.58
EV / EBITtoday's price, trailing year to Jun 30, 2026
31.9
EV / salestoday's price, trailing year to Jun 30, 2026
10.6
Communication Services median P/E140 names
16.1
Internet Content & Information median P/E37 names
13.4
Free cash flow, trailing twelve months
$53.3B
Market capitalisation
$4.86T
3-year revenue growth
+15%
3-year free cash flow growth
−9.2%
What the market has paid for these earnings: 39 quarters of its own multiple × $19.91 of trailing earnings per share
MethodPer share
Its own P/E history, lower quartile$455.88
Its own P/E history, median$508.74
Its own P/E history, upper quartile$570.78
52-week range$236.11 – $402.38
Today$351.62

Multiples from SEC filings and end-of-day closes; implied growth from a reverse discounted cash flow. Group medians across the names Ryufin tracks.