Price
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Smart Score
Top tierWe are a global high-growth value retailer offering a variety of trendy lifestyle products featuring distinctive IP designs. We have successfully incubated two brands, MINISO and TOP TOY, since we opened our first store in China in 2013. In 2025, we generated revenue of RMB19.5 billion (US$2.8 billion) from MINISO brand and the aggregate GMV of MINISO brand reached approximately RMB34.5 billion (US$4.9 billion). TOP TOY, is China’s leading pop toy collection brand, achieved a revenue of RMB1.9 billion (US$0.3 billion) and a GMV of RMB2.6 billion (US$0.4 billion) in the same year.
In the company’s own words · 20-F filed Apr 24, 2026 · SEC EDGAR
MINISO Group Holding Limited (MNSO) reported revenue of CNY 7.63B in H1 2024 (quarter ended December 31, 2023), up 209% from the same quarter a year earlier. That came with a gross margin of 42% and net income of CNY 1.25B (16% of revenue). For the full year FY2025, revenue was CNY 17.0B (+48% year on year) and net income CNY 2.62B.
Raw charts
6 series · TTMAs reported to the SEC, without any scoring.