Price
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Smart Score
AverageLamar Advertising Company is one of the largest outdoor advertising companies in the United States based on number of displays and has operated under the Lamar name since 1902. We manage our business through three operating segments –billboard, logo and transit advertising. We rent space for advertising on billboards, buses, shelters, benches, logo plates and in airport terminals. We offer our customers a fully integrated service, satisfying all aspects of their display requirements from ad copy production to placement and maintenance.
In the company’s own words · 10-K filed Feb 20, 2026 · SEC EDGAR
Business segments
Q1 2026 · $528.0MThe company’s own SEC segment disclosure.
- Billboard Advertising$468.6M89%
- Transit Advertising$36.4M7%
- Logo Advertising$23.0M4%
Lamar Advertising Company (LAMR) reported revenue of $528M in Q1 2026 (quarter ended March 31, 2026), up 4.5% from the same quarter a year earlier. That came with net income of $101M (19% of revenue). For the full year FY2025, revenue was $2.27B (+2.7% year on year) and net income $587M. Its largest product in 2026-Q1 was Billboard Advertising at $469M, 89% of the disclosed total, just ahead of Transit Advertising at 6.9%.
Raw charts
10 series · TTMAs reported to the SEC, without any scoring.
REIT - Specialty
Ranks #7 of 13 by Smart Score