KMB vs KVUE

Kimberly-Clark and Kenvue, both Consumer Defensive

Kenvue is the larger company at $35B against $34B. On trailing earnings KMB is the cheaper of the two at a P/E of 18.8 against 22.1, a gap that is only a bargain if the two are growing at similar rates. Over the past year KVUE returned -6.2% against -15% for KMB. Ryufin's sector-relative Smart Score puts KMB ahead, 9/10 against 8/10.

Kimberly-Clark and Kenvuecompared on valuation, return and Ryufin’s Smart Score
FigureKMBKVUE
Last close$110$19.22
Market cap$34B$35B
Trailing P/Elower is cheaper for the same earnings, not automatically better18.822.1
Dividend yield4.6%4.3%
1-year return-15%-6.2%
5-year return-1.6%n/a
Ryufin Smart Scoresector-relative, 1–109/108/10

Figures from SEC filings and end-of-day closes. Highlighting marks the higher or lower number, which is not the same as the better investment, a low P/E can be a warning and a high one can be deserved.

Kimberly-Clark

Revenue of $4.2B in Q2 2026, net income $345M. Its largest reported line is Babyandchildcareproducts, 41% of the disclosed total.

Kenvue

Revenue of $4.0B in Q2 2026, net income $456M. Its largest reported line is Self Care, 43% of the disclosed total.

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