MAXMediaAlpha, Inc.

$10.66-4.9% 1Y

Is it safe?

Mixed

Nothing alarming, nothing pristine: comfortable debt (A) and big price swings.

1 to watch, 1 neutral, 4 without data
Credit gradeAderived · Jun 30, 2026

Investment-grade balance sheet. A rule of thumb on leverage, not a credit rating.

Drawdown risk59% volderived · Oct 8, 2026

Large price swings, high volatility. Worst drawdown -92% · now 25% below its 52-week high.

Where this answer is blind. Altman sits structurally low for utilities and pipelines; Beneish runs high for fast growers, since sales growth alone lifts it; banks and REITs are excluded.

Can MAX take a bad year?

MediaAlpha, Inc. carries $153M of net debt at 1.79× EBITDA: a load its earnings can carry.

$153M

Net debt · as at Q2 2026 · under two and a half years of EBITDA, comfortable

Net debt / EBITDA
1.79×

Net debt / EBITDA · 4.50× a year ago · the load is coming down

Interest cover
7.94×

Interest cover · operating profit covers the interest bill several times over

Annualised volatility
59%

Annualised volatility · roughly twice as jumpy as the market

Details›
Total debtQ2 2026
$177M
Cash and short-term investments
$24M
Net debt
$153M
EBITDA, trailing twelve months
$86M
Operating profit, trailing twelve months
$84M
Debt / equity
6.22×
Total debt / EBITDA
2.07×
Annualised volatilitytwo years of daily moves
59%
Worst drawdown on file
−92%
Below its 52-week high
25%

Balance sheet from SEC filings; drawdown and volatility from end-of-day closes; Altman Z from the filed statements.