HELEHelen of Troy Limited

$26.54-1.7% 1Y

Is the business good?

Mixed

The checks split: earnings fully cash-backed (9.5×), but margins compressing.

1 good, 1 to watch, 2 without data
Profits arrive as cash9.50×derived · Aug 31, 2026

Operating profit is fully backed by cash.

Margin direction, 3 years−8.8 ptsderived

Operating margin has narrowed over the past few years, profitability per dollar of sales is eroding.

Where this answer is blind. The F-score rewards improvement, so an already-elite company can score mid-pack.

How good a business is HELE?

Helen of Troy Limited earns 1.3% on the capital it employs against a 9.0% cost of capital, so growth costs more than it returns.

1.3%

Return on invested capital · cost of capital 9.0% · 7.7 points below what the capital costs: growth destroys value

Operating margin
1.3%

Operating margin · Household & Personal Products median 11% · 12 months to Q2 2027

Cash conversion
9.50×

Cash conversion · operating cash flow covers the operating profit after tax

Share count, year on year
+5.2%

Share count, year on year · shareholders own a smaller slice than a year ago

Operating margin by fiscal year
YearOperating margin
FY202113%
FY202212%
FY202310%
FY202413%
FY20257.5%
FY2026−44%
Details›
Gross margin12 months to Q2 2027
47%
Operating margin12 months to Q2 2027
1.3%
Net margin12 months to Q2 2027
−5.4%
Free cash flow margin
8.1%
Revenue, trailing twelve months
$1.83B
Free cash flow, trailing twelve months
$147M
Net income, trailing twelve months
−$99M
Return on invested capitaloperating profit after tax ÷ debt + equity − cash
1.3%

Margins, capital and share counts from the statements as filed with the SEC; cash conversion is operating cash flow over operating profit after tax.